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APMGI was founded in 1947 as the distributor of apparel for the Harley-Davidson Motor Company. In the decades that followed, the product development resources of Ace partnered with Harley-Davidson and helped develop what is widely recognized as one of the most successful brand-image programs in the world. That experience helped establish Ace as a valuable contributor to other programs as well. We are the official licensee of the Harley-Davidson® ROADHOUSETM Collection of distinctive game room products, Jack Daniel's®; Tennessee Traditions Lifestyle Products, and the Anheuser-Busch® Home Entertainment Collection.